Kim Kardashian & Reggie Bush: The NewlyWed Game
Nov 27th 08
I was hanging out at a bar and had seen the beautiful Kim Kardashian on ESPN with Reggie Bush. There was no audio, but the captions and the graphics gave way that the feature was whether Bush’s future wife, or his teammate Bobby Mccray.
I was upset only because these media outlets are moving so much to combining content ( especially content that is “advertising” for their networks and/or media partnerships ), that it is permeating through true sports content.
Yes, Reggie Bush plays for the team that was playing on Monday Night. Yes, the network probably had this feature in the works before the injury, and was going to use this as a supplement to their analysis.
But, MNF pre-game, although very hard to extend the attention span of sports viewers for an hour of analysis these days, should be no prime ground for these celebrity features.
The sad part is, I contradicted my own argument when I had an argument with a friend over why Maxim’s content scheme works. These media outlets are losing money all over the place. The advertising coin is drying up on paper and on the internet. The business models, new and old, aren’t squeezing out the revenue.
Many content networks are hitting the lowest-common denominator with showcasing celebrities, beautiful women, mainstream music and movies, and reality TV reviews. These are the types of things that creates an audience on the internet.
If you don’t believe me, write an article on the zone blitz and how the Pittsburg Steelers will be less/more successful from it, then write an article on Kim Kardashian. What article did you read when you first came to my site. I know which one you did. I rest my case.
At the same time, you can’t gave that type of content interfering in what I believe is a very important piece of sports entertainment: the MNF pre-game show. Maybe I’m wrong, but I was hoping to see more on Brees chances to win MVP, and not a game on whether Kim Kardashian and Reggie Bush bond better than his teammates.
Can’t knock the video. Great feature, I’m a sucker for sports-celebrity realtionships ( Toni Braxton-Curtis-Martin anyone?), and Kim is great to look at.
Speaking of eye candy, where is Bonnie Bernstein?
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